Press Release Author = Satoru Masai / Orange Lighthouse, Inc.
Industry = Advertising
Press Release Summary = Many well-known companies in Japan are using Manga for advertisement and the business is just starting in the US.
Press Release Body = Seattle, Wash. - August 6, 2007 - Manga have become popular in the US and many translated Manga books are on the shelves in major book stores. It's one of the fastest growing sectors of the US publishing industry. Orange Lighthouse, Inc. has just launched Ad-Manga.us (www.ad-manga.us) as a US site of Ad-Manga.com to offer Manga contents for advertisement to US companies.
Manga is the Japanese word for printed comics in weekly magazines or books. In the US Manga and Anime are often mixed up. Anime is animation and many hit Anime originally come from a weekly Manga magazine. Manga has been a part of Japanese culture for over 50 years and it's popularity in Japan is cross-generational. A big difference from cartoons in the US is that Manga have a \"story\". The storyline of hit Manga series continue for several years resulting in dozens of published volumes. The circulation of weekly Manga magazines is over 10 million per week and the Manga market in Japan is over $2 billion. Manga has been used for not only entertainment, but for business in Japan as well.
Trend Pro, Inc. is a pioneer of Ad-Manga -- advertisement using Manga -- in Japan. When Mr. Okazaki, the president of Trend Pro, Inc., started this business about 20 years ago, it received much attention from the media because of the unique business model. Since then the company has produced over 1700 Ad-Manga for over 700 clients. Many well known public companies and government agencies use it for advertisement, insert, direct mail, product/company brochure, IR, how to book, etc. Why? Because Manga is the ideal media to allow everyone to understand complicated matters easily by telling a story with characters. The company has over 100 registered professional Manga artists.
Orange Lighthouse, Inc. is an exclusive partner with Trend Pro, Inc. to promote Ad-Manga to the US.
Manga generation in the US is growing quickly and to attract them to inform new products, services or to educate them on complicated matters, Manga is an effective tool and will open a new era for advertisement business.
Web Site = http://ad-manga.us
Contact Details = Satoru Masai Ad-Manga.us / Orange Lighthouse, Inc. 214 First Ave. South, B10 Seattle, WA 98104 Tel 206-274-5934 Fax 206-331-3987 info@ad-manga.us www.ad-manga.us